KOOM Festival 2025 – Brooklyn, NY

At KOOM Festival 2025, held at the Duggal Greenhouse in Brooklyn Navy Yard, Nongshim partnered with Netflix’s K-Pop Demon Hunters to launch an immersive brand activation. The experience brought together K-Food and K-Culture, offering festival visitors a chance to engage with the characters and world of the upcoming animated series through a themed Shin Ramyun booth.

Work Scope
1. Environmental Design & Graphic Production
2. Exterior Wrapping & Themed Entrance Build-Out
3. Interior Space Build & Layout Execution
4. Custom Fabrication Elements
5. Digital Display Integration
6. Event Setup, Installation & On-Site Coordination
7. Collateral & Product Display Styling